Cartographers apply many design principles when compiling their maps and constructing page layouts. My design methodology for map creation begins in Adobe Illustrator.
Five of the main design principles are legibility, visual contrast, figure-ground organization (drop shadow or feathering, etc.), hierarchical organization, and balance. Together these principles form a system for seeing and understanding the relative importance of the content in the map and on the page. Without these, map-based communication will fail.
I ensure that your company's presence is depicted vividly and leaves a lasting impression.
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